Cross, Cost, and Calling: Why Real Leaders Die First | Matthew 16:24

About This Video

Jesus’ call isn’t a motivational slogan—it’s a death-and-resurrection strategy for life and business: “Deny yourself, take up your cross, and follow Me” (Mt 16:24). In this teaching, we unpack why self-denial is the starting line, why the cross is a choice (not just a burden), and how following Jesus becomes a whole-life strategy for decisions, culture, and legacy. You’ll see why true leadership “bleeds first,” how surrender turns loss into planting, and how resurrection follows costly obedience. Success without surrender is hollow—carry the cross to lead with eternal weight. Takeaways -Deny self ≠ lose worth; it’s dethroning self for greater purpose. -The cross is chosen obedience—values over vanity, integrity over image. -Following Jesus isn’t a Sunday accessory; it’s a whole-life operating system. -Leaders bleed first: sacrifice preference so people can flourish. -What dies in surrender is planted—resurrection follows obedience. Subscribe for weekly teachings on the spiritual side of business and life. Then name one “cross” you’ll choose today—and act on it. Which cross is Jesus asking you to carry this week—and what’s your first step?